VNR: The denim of Hawaiʻi: How palaka weaves together history, modern style

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From plantation fields to the modern fashion runway, the iconic checkerboard pattern known as palaka is more than a fabric; it's a symbol of Hawaiʻi's history, resilience and identity. According to a University of Hawaiʻi at Mānoa fashion expert, the historic textile is experiencing a resurgence, solidifying its place as the "denim of Hawaiʻi."

Andy Reilly, a professor in the College of Tropical Agriculture and Human Resilience Fashion Design and Merchandising program, predicted this comeback in a 2023 UH News story, and has since seen the trend flourish. He attributed its revival to a deeper connection with local culture and history.

"It's been said that palaka is the denim of Hawaiʻi. It's ubiquitous," Reilly said. "It crosses over ethnic lines, now it crosses over class lines, and it has a rich history in Hawaiʻi. Many of the people who live here have ancestors who probably wore palaka on the fields."

History of palaka

The story of palaka began in the early 1800s with the arrival of sailors. The name itself is believed to be a Hawaiian transliteration of the English word "frock," the shirt worn by sailors. The original cotton fabric likely came from New England, with a plaid called "Cranston Plaid" bearing a strong resemblance to early palaka.

By the early 20th century, the dense, durable fabric became essential during the plantation era. Its signature blue-and-white check was especially appealing to Japanese immigrant workers, reminding them of the traditional indigo-dyed fabrics in Japan.

The fabric's transformation from simple workwear to a symbol of local pride was possibly catalyzed by the infamous Thalia Massie case in 1931. This miscarriage of justice helped unify Hawaiʻi's diverse ethnic groups.

"After the Massie affair, people saw themselves as unified against the power structure that was here," Reilly said. "My supposition is that's when it really started to take off as meaning of the working people of Hawaiʻi."

Palaka power

The fashion evolution of palaka began in the 1960s and ʻ70s with the introduction of new colors such as red, yellow and green. The 1980s saw the rise of the "Palaka Power" movement, a statement of pride for the descendants of Japanese plantation laborers who had achieved political and economic success.

Today, local designers such as Matt Bruening and Kini Zamora are breathing new life into the historic pattern by experimenting with different colors, playing with the scale of the print and cutting the fabric on an angle to create fresh looks. The pattern was also featured in a recent, sold-out collection of UH-branded bags by ALOHA Collection.

"People always recognize the palaka fabric just from that blocky plaid design," Reilly said. "When people think of Hawaiʻi and fashion, they usually refer to the aloha shirt... but there's so much more about Hawaiʻi and the fashion history beyond the aloha shirt, and palaka is just one good example of that."

SOUNDBITES:

B-roll (1 minute, 5 seconds)

0:00-1:05 - palaka textile fashions

Andy Reilly, University of Hawaiʻi professor (13 seconds)
"It's been said that palaka is the denim of Hawaiʻi. It's ubiquitous. It crosses over ethnic lines, it now crosses over class lines, and it has a rich history in Hawaiʻi."

(13 seconds)
"When people think of Hawaiʻi and fashion, they usually refer to the aloha shirt. But there's so much more about Hawaiʻi's fashion history beyond the aloha shirt, and palaka is just one good example of that."