City of Santa Fe, NM
07/13/2026 | Press release | Archived content
Books Behind the Business Returns July 28
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Join Us for the Next Books Behind the Business Book Club. Explore timeless leadership lessons with Jaime Schulze, Executive Director of SWAIA.
Featuring Jaime Schulze, Executive Director, Southwestern Association for Indian Arts (SWAIA)
Santa Fe, NM
Tuesday, July 28 • 6:00-7:30 p.m.
Join the Economic Development Division for Books Behind the Business, a community book club that brings together business owners, entrepreneurs, creatives, professionals, students, and lifelong learners to explore books that challenge the way we think about leadership, business, and community.
This month, we'll discuss The Art of War by Sun Tzu, one of the most influential books ever written on strategy, leadership, and decision-making.
Featured guest Jaime Schulze, Executive Director of the Southwestern Association for Indian Arts (SWAIA), will share her perspective on the book and lead a conversation on how its lessons apply to leadership, entrepreneurship, nonprofit management, and the support of Native artists and cultural enterprises.
No pressure. No need to be an expert. Whether you've read every page, skimmed a few chapters, or simply want to join a thoughtful conversation, join us for this lively discussion.
Click here to register today!
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