Napster Launches Omniagent API, built with Microsoft Azure

NEW YORK - May 18, 2026 - Napster , an innovation company powering the next generation of embodied and agentic AI, today announced the launch of Omniagent API. Launching exclusively with Microsoft, this new tool is available directly via the Microsoft Azure Portal as an Azure Native Solution, allowing developers to instantly transform existing AI agents into fully multimodal, interactive video agents through a simple proxy API.

As the demand for interactive AI agents grows, developers often face significant barriers such as high latency, complex implementations and prohibitive costs when adding video avatars to existing AI agents. Omniagent API solves this by functioning as a lightweight proxy layer. It sits on top of existing real-time infrastructure using Microsoft Foundry adding video agents without altering the underlying code or increasing latency.

"Omniagent API simplifies the process of enhancing AI agents, making it faster and more cost-effective to add rich, video-based capabilities," said John Acunto, CEO of Napster. "Our approach gives every Microsoft Azure customer and partner the opportunity to deploy embodied AI agents at scale, break away from text prompts, and introduce conversational agents to improve everything from customer service to interna workflows."

Omniagent API allows developers to choose between uniquely generated or customized avatars based on a single image. There's also the option of producing digital twins to embody AI agents. This launch reinforces Napster's partnership with Microsoft, leveraging the security and scalability of the Azure cloud to power the next-generation agentic AI applications.

"Our customers are building some of the most ambitious AI deployments in the world, and offering an easily enabled embodied AI layer will take those projects even further," said Balan Subramanian, General Manager, Foundry Apps and Agents Platform Services at Microsoft. "Napster's Omniagent API gives developers a practical path to video-enabled agents without starting from scratch. That kind of low-friction, high-impact capability is exactly what we want to bring into our ecosystem."

Key features of Omniagent API include:

- Affordable Pricing: At just $0.01 per minute, Omniagent API scales to many more use cases than current competitors, making live video agents a viable reality for ubiquitous deployments.

- Hosted Mode: Omniagent API also offers a fully hosted mode with Azure GPT-realtime hosted for an even more streamlined implementation

- Seamless Integration: As an Azure Native Solution, it's natively available on Azure Portal, enabling developers to convert existing agents into video agents in under an hour while retaining full control of their AI operations.

- Scalable Architecture: Designed for high-volume sectors such as customer support, automotive, mobility, and financial services, the API allows organizations to transition from text-based chatbots to human-centric video interactions with minimal complexity.

Omniagent API is available now for Microsoft Azure customers directly through the Azure Portal. For partnership inquiries, email [email protected].

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About Napster
Founded on the principle of democratizing access-first to music in 1999, now to creative expertise in 2025-Napster has consistently been at the forefront of transformational technology shifts that expand markets and empower users. The company's latest platform turns passive consumers into active creators, providing the interface layer between foundation AI models and human creativity. For more information, visit napster.com.

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