08/14/2025 | Press release | Distributed by Public on 08/14/2025 01:06
Deploying Scalable, Hybrid Cloud Solutions to Deliver High-Quality UHD Content and Accelerate Channel Growth
MONTREAL, CANADA - August 14, 2025 - Grass Valley, the media and entertainment industry's leading technology innovator, today announced that Sky Network Television, New Zealand's largest pay-TV provider, has chosen Grass Valley' AMPP to overhaul its playout operations.
Sky plans to implement Playout X across 10 HD channels, upgrading from Grass Valley Morpheus ICE, with full UHD support, to establish a flexible, cloud-ready environment capable of on-premises, hybrid and cloud-burst operation. This deployment leverages the open APIs available made available with AMPP OS, to integrate seamlessly with Sky's existing business management and traffic systems.
"AMPP delivers the agility and extensibility we need to meet today's demanding broadcast requirements and to prepare for future growth," said Justin Loza, Platform Owner - Broadcast & Network at Sky Network Television. "We particularly value the platform's hybrid deployment options and the flexible commercial model, all of which align with our goal of rapid channel expansion and event-driven operations."
By committing to a fully featured playout solution that can automatically scale resources in response to viewer demand such as major sporting events, Sky aims to achieve streamlined operations and accelerated channel launches. The platform's robust support for both HD and UHD workflows is designed to ensure audiences receive high-quality, uninterrupted content, while Sky plans to retain tight control over monetization through seamless ad insertion.
This initiative not only reinforces Sky's commitment to operational efficiency and viewer satisfaction but also strengthens Grass Valley's presence in the Asia-Pacific market. "The successful transition of a tier-one broadcaster like Sky Network Television to AMPP OS highlights the strategic importance and agility of software defined infrastructure," said Evan Boyd, Senior Vice President of Sales, APAC at Grass Valley. "We're proud to deliver a solution that empowers Sky to scale confidently and maintain its leadership in a rapidly evolving media landscape.
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About Grass Valley
Grass Valley empowers over 90% of the world's top media brands to create and deliver compelling stories that captivate audiences. At the heart of its solutions is the GV Media Universe (GVMU), combining advanced hardware solutions, with the agility, elasticity, and adaptability of the AMPP Media Operating System. Together, they form a seamless, scalable ecosystem for efficient and innovative workflows.
With a portfolio spanning from camera to consumer, Grass Valley provides the flexibility to build solutions for every need - from a single creative harnessing immense production power to globally distributed teams collaborating seamlessly. This breadth of capability enables customers to craft efficient workflows that inspire and engage their audiences.
With over 65 years of expertise, Grass Valley has consistently driven the evolution of live content creation and storytelling. Headquartered in Montreal and supported by Black Dragon Capital, the company remains dedicated to shaping and leading the media revolution