Develop your business plan with IU Kokomo microcredential program

KOKOMO, Ind. - Do you have an idea for a great business? Not sure how to get started?

Gain expertise in refining a business idea, conducting market research, developing financial projections and funding strategies, and writing and pitching a business plan by earning the Business Blueprint microcredential.

James Geiger, visiting lecturer in business, will lead a series of four verified skills classes through Indiana University Kokomo's Achieve Improve Master (AIM) microcredential program. Beginning September 15, each module is designed for rapid, practical application, perfect for aspiring entrepreneurs or professionals looking to develop a comprehensive business plan.

"This microcredential is practically focused. It's less academic and more about equipping future entrepreneurs and leaders in our community to have a successful business venture," Geiger said. "It is designed for individuals who either have a business idea they'd like to pursue, or a current business they'd like to formalize and take to the next steps."

Participants may choose to complete individual modules or the entire series.

"I hope potential entrepreneurs gain more confidence in their own business acumen for each of these areas of focus," he said. "The idea is to give them the tools to go out and do these things themselves, with some additional guidance, for whatever business they want to pursue.

The series includes:

• Feasibility Analysis: 6 modules, 20 hours over two weeks. There will be one 90-minute in-person class per week, plus online work, from September 15 to September 26. Participants will learn the process to determine if they want to move forward to make their idea a business. Cost: $175. Register at go.iu.edu/8uAn
• Market Analysis and Planning: 5 modules, 30 hours over two weeks. There will be one two-hour in-person class per week, plus online work, from October 6 to October 17. Participants will learn how to analyze markets, determine a target market, and plan financially and strategically. Cost: $300. Register at go.iu.edu/8uAd
• Financial Analysis and Planning: 6 modules, 30 hours over two weeks. There will be one two-hour in-person class per week, plus online work, from October 27 to November 7. Participants will learn costing and how to price their products, among other financial skills. Cost: $300. Register at go.iu.edu/8uA5
• Writing and Pitching a Business Plan: 8 modules, 40 hours over four weeks. There will be one two-hour in-person session per week over three weeks, plus an optional class over Thanksgiving break, from November 17 to December 12. Cost: $325. Register at go.iu.edu/8uzO

Those who register for all four sessions will receive a discounted rate of $1,000.

The session is part of IU Kokomo's AIM program, which offers non-credit-bearing microcredentials called badges. Microcredentials are competencies or certifications in a topic area that can be used to upskill and advance in interpersonal skills or technology, or to equip people to take on new roles or leverage new tools.

IU Kokomo has previously offered microcredentials on topics including Essentials of Leadership and Robert's Rules of Order. Leah Nellis, vice chancellor for innovation and special projects, said additional microcredential programs will also be available in fall 2025. Individuals can enroll directly in existing microcredential programs. However, programs can also be created upon request to meet the needs of local businesses and organizations.

AIM offerings can range from brief programs to year-long or semester-long series. They can be delivered in person, by video conference, online, or in a hybrid format.

For more information, contact Nellis at [email protected].

Education is KEY at Indiana University Kokomo.