03/28/2025 | Press release | Archived content
Six months after the hurricane's devastation, "Good Morning America" (GMA) revisited Asheville, North Carolina, sharing how the community is rebuilding and highlighting where the greatest needs remain for additional support.
Live on-air, Red Ventures and nonprofit Stronger Than Ever donated nearly $72,000 to Beloved Asheville, a local nonprofit focused on providing on-the-ground support to Western NC in the aftermath of Hurricane Helene.
The donation - which was raised through generous donations from Red Ventures employees and matched by the company - will be deployed by Beloved Asheville to continue supporting western North Carolina's recovery.
Watch the full segment on GMA below or here.