City Scores SEC Tourney for Next Three Years

"Together with the SEC and VisitGreenvilleSC, we strive to create an amazing tournament experience for student athletes, coaches, administrators, institutions and of course, the fans, at the Arena and throughout their stay in Greenville," said Beth Paul, the arena's general manager and chair of VisitGreenville's executive committee. "The Tournament's impact on our region is tremendous, bringing in thousands of visitors and fostering a vibrant atmosphere for local businesses."

SEC Women's basketball, which is returning to Greenville in 2025, has crowned a champion in Greenville seven times since 2005.

The tournament has become a major economic boon for the city. The estimated economic impact of $16 million over the course of five days in 2024 made it the largest event in Greenville's history.

"We are pleased to call Greenville home for three additional years," SEC Commissioner Greg Sankey said in a release. "The city's hospitality and organization combined with the quality of the arena make Greenville an ideal location to provide a memorable experience for SEC women's basketball student-athletes, coaches and fans."

Greenville continues to grow its reputation as a host city for major athletic events. Earlier this year, the U.S. Bowling Congress (USBC) announces its Open Championships were coming to Greenville in 2028. The USBC, which will run from March to July 2028, is expected to have an economic impact of over $70 million.