Amazon.com Inc.

03/16/2026 | News release | Distributed by Public on 03/16/2026 04:00

What you need to know about Amazon today: March 16, 2026

Everything you need to know about Amazon's Big Spring Sale 2026
Amazon's Big Spring Sale 2026 returns March 25-31, offering seven days of savings across 35+ categories including spring fashion, beauty, home refresh items, and lawn and garden supplies. New this year: three curated Top 100+ lists (Deals, Health & Wellness, Spring Favorites), daily themed deal drops refreshed each morning, and Doorbuster deals starting at 40% off. Customers can save up to 50% on Amazon Outlet, 40% on fashion and Easter items, 35% on kitchen products, 30% on lawn and garden, and 25% on groceries including Easter dinner bundles. Prime members unlock exclusive savings with special "Prime Spring Deal" badges, while Prime Young Adults earn 10% cash back on apparel and beauty.
Prime Video's Ad Free subscription becomes Prime Video Ultra for $4.99 a month
On April 10, 2026, Prime Video's Ad Free subscription will become Prime Video Ultra in the U.S., priced at $4.99 a month. The new Ultra subscription will deliver enhanced features including up to five concurrent streams (previously three), up to 100 downloads (previously 25), and exclusive access to 4K/UHD streaming. Delivering ad-free streaming with premium features requires significant investment, and this structure aligns with other major streaming services while ensuring customers have the flexibility to choose how they want to watch. Prime members will continue to enjoy the core Prime Video benefit, including HD/HDR and now Dolby Vision, at no additional cost with their Prime membership.
AWS and Cerebras collaboration aims to set a new standard for AI inference speed and performance in the cloud
Amazon Web Services, Inc. (AWS), and Cerebras Systems today announced a collaboration that will, in the coming months, deliver the fastest AI inference solutions available for generative AI applications and LLM workloads. The solution, to be deployed on Amazon Bedrock in AWS data centers, combines AWS Trainium-powered servers, Cerebras CS-3 systems, and Elastic Fabric Adapter (EFA) networking. Later this year, AWS will also offer leading open-source LLMs and Amazon Nova using Cerebras hardware.
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