Cheers to more choices: American introduces tequila in flight and expands buy on board menu

American Airlines is elevating the inflight experience with a bold, flavorful move - tequila is officially taking to the skies. Customers asked, and American answered. Starting June 1, the airline will begin offering tequila on select flights as an inflight alcoholic beverage option for eligible customers.

For this milestone moment, American knew it wanted to select a brand the airline can connect with beyond the glass, which is why the airline selected Dallas-Fort Worth's own award-winning Socorro Tequila.

Socorro Tequila is crafted in the highlands of Jalisco using traditional methods and 100% Blue Weber agave. Known for its clean, additive-free profile, Socorro Tequila delivers a premium flavor that will elevate any journey at 35,000 feet. Tequila will be on board all American flights for customers to sip and enjoy by the end of June.

This addition reflects American's ongoing efforts to reinvigorate the customer experience across all touchpoints of the travel journey.

New offerings beyond the drink cart

The airline continues to serve customer favorites and is expanding its offerings.

Starting June 11, customers in premium cabins will be able to enjoy a new midday snack basket in addition to the morning and afternoon snack baskets American already offers. New offerings include:

• Morning snack basket: Fresh clementine, B'cuz Cherry Pistachio Granola Bites, Think Jerky Free-Range Turkey Stick, Blake's Seed-Based Breakfast Bar +Protein, Bare Organic Apple Chips and Wonderful Sea Salt & Pepper Pistachios
• Midday snack basket: Tate's Chocolate Chip Cookies, Garrett White Cheddar Popcorn, Cooper's Cheese Straws, Cooper Street Granola Bakes, BobbySue's Nuts Everything Goes Nuts and Think Jerky Grass-Fed Beef Stick
• Afternoon snack basket: Homefree Vanilla Mini Cookies; Miss Vickie's Sea Salt Chips; Over Easy Almond & Raisins Oat Bar; CauliPuffs White Cheddar Corn, Rice and Cauliflower Puffed Snack; Wonderful Sea Salt & Pepper Pistachios; and Think Jerky Grass-Fed Beef Stick

Tray Table Tapas Download »

Main Cabin customers are also getting new options to choose from with the expansion of American's buy on board offerings launching on select flights starting June 1. They include:

• A hearty steak and pimento cheese sandwich, bringing bold Southern flavor to the skies
• Tray table tapas, featuring olives, dried apricots, beef jerky, pistachio, white cheddar dip, pita chips and brownie brittle - perfect for customers who prefer a shareable, snackable experience
• Brooklyn Biltong Steakhouse Air Dried Beef Jerky, a satisfying, high-protein option ideal for longer flights or quick bites

These new selections are in addition to the fruit and cheese tray, the Tostitos Snack Box and Doritos Cool Ranch Minis that are already available for customers to purchase inflight - building on American's commitment to offer more choice and flexibility to all customers, no matter where they are seated.

But American is not stopping at new food and alcoholic beverage offerings. The airline is also making buy on board options available for purchase on more flights. Customers will now be able to purchase the new offerings on mainline routes starting at 1,100 miles. Alcoholic beverages will continue to be offered on flights of more than 250 miles.

American introduced tap to pay earlier this year, making it easy for customers to pay for their inflight food and alcoholic beverages with the tap of their smartphone, smartwatch or credit card. American gave AAdvantage® members even more options with the introduction of miles as form of payment, where members can redeem AAdvantage® miles to purchase inflight food and alcoholic beverages.

Whether customers are enjoying a premium sip of Socorro or diving into a fresh new snack, American is delivering an elevated inflight experience that blends local flair, culinary creativity and customer-focused innovation.

Because when it comes to flying, it's not just about where you're going. It's also about how you get there.