06/24/2026 | Press release | Distributed by Public on 06/24/2026 14:14
New York, NY - June 18, 2026 - Barnes & Noble has announced a new and improved online shopping experience with the transition of bn.com onto Shopify's e-Commerce platform. The new site is faster, easier to use and more reliable.
"We are very pleased to invest in a significant improvement to bn.com," said James Daunt, CEO of Barnes & Noble. "The website is an essential support to our bookstores, not only allowing customers to shop online but also to reserve for pick-up in our stores. The online business has been growing alongside that of our physical store estate, and we now look forward to progress in the functionality we are able to offer our customers."
The new bn.com platform replaces one that was approaching its 30-year anniversary. The new website resolves issues of speed and usability that characterized the old platform. It allows the bookseller to showcase recommendations and knowledge rooted in the experience of its bookstore teams. The site harnesses the power of Google Retail search, making this much easier and faster for customers. Much of the core functionality is greatly improved, including better filtering to allow more engaging browsing of the catalogue. Pages now load significantly faster, and page layouts have been refined for a more attractive and intuitive presentation.
The new platform allows easy navigation between bn.com and papersource.com, cementing Barnes & Noble as a top choice for gift shoppers. The bn.com checkout functionality has also been enhanced, most notably by the inclusion of Shopify's own Shop Pay as a payment option.
The improvements continue beyond checkout, with bn.com now offering a new product review platform, making it easier for customers to share their opinions with other readers. The Stores & Events pages now allow customers to easily find and browse upcoming events at their local Barnes & Noble, as well as find other store-specific information.
Barnes & Noble plans to launch additional features in the near future, including further payment options, expanded wishlist functionality, and updated real-time stock information for local stores.
Zain Mahmood, VP of Books and eCommerce at Barnes & Noble, added, "Our eCommerce team has been hard at work to bring bn.com into the 21st century and is very pleased to now present a greatly improved shopping experience. The original bn.com, first launched in 1997, was at the forefront of physical retail's extension into the digital world. This new platform and improved user experience, will do the same for us now, nearly three decades later."
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