Florida Freedom Announces Credit One Bank as Official Credit Card Partner

(September, 21,2026) - The Florida Freedom today announced a new partnership with Las Vegas based, Credit One Bank, one of the nation's largest credit card companies as the Official Credit Card of the Florida Freedom for the remainder of the 2026 PBR Teams season.

The new partnership brings together Credit One Bank and one of PBR Teams' premier organizations as the Florida Freedom continue their pursuit of a PBR Teams Championship in Las Vegas this November.

As part of the partnership, Credit One Bank branding will receive prominent placement on Florida Freedom rider vests and team western shirts throughout the remainder of the season. The partnership will also feature a season-long social media campaign built around Credit One Bank's "THE ONE" narrative leveraged across the brand's sports sponsorships, along with hospitality and team experiences surrounding the PBR Teams Championship in Credit One Bank's hometown of Las Vegas.

"We are incredibly excited to welcome Credit One Bank to the Florida Freedom family," said DeVon Edwards, COO and Associate General Manager of the Florida Freedom. "Credit One has built an impressive presence across sports, and from the beginning we saw an opportunity to create something that goes well beyond traditional team branding. THE ONE gives us a natural platform to tell the story of our team, our riders and our pursuit of a championship throughout the remainder of the season. We're excited to get started and look forward to building a great relationship together."

At the center of the partnership will be THE ONE, a recurring digital content series following the Florida Freedom through the remainder of the PBR Teams season and into the PBR Teams Championship.

The campaign will bring fans inside the team's championship pursuit through rider stories, competition highlights, behind-the-scenes moments and timely storylines built around the experiences and people who emerge as THE ONE throughout the season.

From THE ONE to Watch and THE ONE Moment to the team's continued journey toward THE ONE ultimate goal - a PBR Teams Championship - the platform is designed to evolve naturally alongside the Florida Freedom's season.

"This partnership with Florida Freedom is a strategic extension of our existing relationship with PBR and allows us to go deeper into a sport we know our audience loves with a highly regarded team," said Amber Greenwalt, SVP of Brand and Advertising at Credit One Bank. "It resonates with us because PBR Teams is all about working hard to get ahead. That's exactly how our cardmembers are navigating their own credit journeys. One goal and one success at a time as they set their sights on what's ahead. Florida Freedom has achieved incredible forward momentum this year, as one of the top teams in the PBR Teams season and we're excited to be along for the ride."

The partnership also creates a unique connection to the season's ultimate destination. Credit One Bank is headquartered in Las Vegas, where the 2026 PBR Teams season will culminate with the PBR Teams Championship at T-Mobile Arena, November 6 - 8.

Credit One Bank has an established portfolio of partnerships across professional sports and entertainment and is also the official and exclusive credit card and bank partner of PBR Unleash The Beast.

The partnership was brokered by PIVOT Agency, the Florida Freedom's exclusive sponsorship sales agency.

Fans can follow the Florida Freedom throughout the remainder of the 2026 PBR Teams season across the team's social and digital channels.