Meet Barley: Your New Guide to Brewers Association Resources

TL;DR: Meet Barley, the Brewers Association's new chat assistant. Trained exclusively on our content, Barley helps members find resources fast. Ask questions and get answers in seconds. Barley fetches everything from brewing techniques to industry data. Log in to try Barley. You'll find him in the lower right corner of your screen.

We're excited to introduce the newest member of the Brewers Association team: Barley, our friendly chat assistant who's here to make your life easier.

Why We Built Barley

Let's be honest-we know there's cynicism around AI chatbots. This isn't us jumping on a trend. It's about solving a real problem: the Brewers Association has a ton of resources for members, but finding exactly what you need hasn't always been straightforward. That changes with Barley.

Fast Answers When You Need Them

Barley is a smart "dog" who fetches answers and resources fast. No more hunting for that needle in a haystack. Just ask Barley a question, and you'll get what you need in seconds-not after clicking through page after page wondering if you're even looking in the right place.

Trained on Trusted Content

Barley was trained exclusively on Brewers Association content. The information you get comes from a trusted, vetted source-not random internet articles or questionable forums. Unlike other chatbots that pull from God-knows-where, Barley only draws from our vast library of expert resources. As we add new content to our library and members ask more questions, Barley continues to learn and improve.

Save Time, Get More Done

You're busy running a brewery. Barley can instantly pull together resources on any topic-technical brewing information, legislative updates, industry data, regulatory guidance, and more. What used to take 20 minutes of searching now takes 20 seconds. This adds real value to your membership by giving you easier access to the benefits you're already paying for.

What Members Are Asking Barley

Curious about what Barley can help with? Here's a peek at what members have been asking in just the last few days. (Don't worry-while we can see the questions, we can't see who's asking them. If you don't know the difference between cold IPA and IPL, your secret is safe with Barley.)

• Where can I find industry standards for salaries?
• How do I build a yeast program?
• Can you tell me how many BA members provide health care and how much they subsidize it?
• I'm looking for resources to train my staff on how to manage draft beer
• What can you tell me about brewing with spruce tips?
• What are the best practices for handling the accounting of your own beer for your taproom
• How to a run a zero waste brewery?
• I'm looking for production volumes for breweries in mn

Help Barley Get Better

Barley is still a puppy, so don't be discouraged if he doesn't always get it right on the first try. Every day Barley improves, and our team is hands-on to identify gaps in his knowledge and make him smarter. And he's always learning from your feedback, so if he falls short, tell him! Use the thumbs up and thumbs down icons on every response. Your honest input makes him better for everyone.

Ready to Try Barley?

Log in to your member account and you'll find Barley in the lower right corner, ready to fetch whatever you need so you can get back to brewing great beer and running your business.