PepsiCo's Formula 1® and Mercedes AMG-PETRONAS Formula 1 team partnerships: How Kimi Antonelli and Formula 1’s momentum is building in 2026

PepsiCo's Formula 1® and Mercedes AMG-PETRONAS Formula 1 team partnerships: How Kimi Antonelli and Formula 1's momentum is building in 2026

Formula 1^® doesn't pause between races. It carries momentum, and so do drivers.

As the calendar moves toward its next stops - from Monaco and Barcelona to other circuits around the world - the 2026 season is already taking shape.

The Mercedes-AMG PETRONAS Formula 1 Team is defining the narrative early. Kimi Antonelli's start to the season has quickly made him one of the drivers to watch, not just for results but for a trajectory that mirrors the speed of the sport. A few races in, the 19-year-old Mercedes-AMG PETRONAS Formula 1 Team driver has already shown a level of composure and consistency that's hard to ignore. It's the kind of early momentum that starts to shift expectations around a young driver.

With races across multiple continents and a fanbase that spans generations, the sport has become a global platform that sits at the intersection of performance, entertainment, and culture.

And through its partnerships with Formula 1 and the Mercedes-AMG PETRONAS Formula 1 Team, PepsiCo is bringing fans around the world closer to the sport with Gatorade, STING Energy, and Doritos.

Gatorade brings expertise in fueling athletes rooted in decades of sports science to one of the most physically demanding environments in sport. The brand is visible across the sport as the Official Sports Drink and Official Partner of the Formula 1 Sprint, connecting directly to one of the fastest, most intense race formats. It also teamed up with F1 ACADEMY™, supporting F1 ACADEMY driver Lisa Billard in her rookie season.

STING Energy is showing up in ways fans can see and experience, with on-the-ground activations, market launches, and fan-facing moments around race weekends.

Doritos is tapping into the cultural side of the sport, bringing the energy, anticipation, and shared experiences that build around race weekends including Doritos Loaded pop-ups at races around the world.

In Formula 1^®, each weekend is connected. Momentum is everything. And as it builds across the season, PepsiCo is right there in it - fueling the performance, the energy, and the global moments that keep the sport moving forward.

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