03/18/2026 | Press release | Distributed by Public on 03/18/2026 08:05
Nike and the LEGO Group are unveiling the Nike Air Max 95 x LEGO® collection, bringing together the Air Max 95 Big Bubble sneaker with a separate LEGO® brick set.
Rooted in the belief that kids perform best when imagination leads, the latest collection blends Nike's sneaker heritage with hands-on creative LEGO play. Launching on the heels of Air Max Day, the pairing shows off the classic sneaker in a whole new way.
"The Nike Air Max 95 x LEGO partnership creates a fresh opportunity for kids to experience the energy and imagination at the heart of both Nike and The Lego Group," says Ailsa Gilroy, VP/GM, Global Kids, Nike, Inc. "Bringing the Air Max 95 Big Bubble to life in this way invites kids to join the celebration of sport and Air Max Month, letting them explore sport and style through their own lens."
The collection includes an Air Max 95 Big Bubble sneaker in kids sizing, alongside a 1,213-piece LEGO brick set version of Nike's legendary sneaker. This merging of sport, style and creativity turns Air Max into a buildable, wearable statement of personal style, comfort and expression.
The Air Max 95 Big Bubble mixes a breathable mesh upper with durable, synthetic leather. The visible Max Air unit provides lightweight cushioning, for comfort as kids move, imagine and play. The updated design features a unique technique that makes flat, two-dimensional elements appear three-dimensional, creating a playful optical illusion that tricks the eye and adds visual depth to the shoe.
The Nike Air Max 95 x LEGO set captures the essence of Nike heritage and LEGO creativity. Designed for kids that let movement guide their next move, the LEGO® brick set lets kids and Nike fans create a classic sneaker and express their individual style. True to the original design, the Nike sneaker comes in muted shades of black and light graphite, with bold Volt accents.
The set includes a display stand, bubble logo and customizable minifigure that dons its own pair of Air Max 95 sneakers. A hidden drawer in the base of the model is a fun detail to store trinkets. With vibrant colors and dynamic design, the set is more than just footwear, it's a catalyst for to spark young imaginations.
"The Air Max 95 is a symbol of innovation and cultural significance, a staple in streetwear and a canvas for self-expression," says Federico Begher, SVP, Product Group, New Businesses, LEGO Group. "Our new Nike Air Max 95 x LEGO® collection honors this legacy, inviting kids to explore its timeless appeal through creative and active play and encouraging them to express themselves in every way possible."
The Air Max 95 Big Bubble will be available globally in preschool sizes 10.5C - 3Y and grade school sizes 3.5Y - 7Y.
The Nike Air Max 95 x LEGO® Collection will be available globally March 28 at Nike.com, LEGO.com, and at select Nike stores and retail partners.