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03/10/2026 | Press release | Distributed by Public on 03/11/2026 01:37

An event at the Robe di Kappa store in Milan presents the capsule RE:GENERATION JERSEY

An event at the Robe di Kappa® store in Milan presents the capsule RE:GENERATION JERSEY

Kappa® presented the capsule "RE:GENERATION JERSEY" to the press with an exclusive event at the Robe di Kappa® store on Via Ragazzi del '99 in Milan, together with Genoa CFC and Pulsee Luce e Gas. The project, created by the artist Marcello Pipitone, reworks the official Genoa jerseys from the last three seasons, transforming them into one-of-a-kind design T-shirts, born from the collaboration between the rossoblù club, the front jersey sponsor Pulsee and Kappa®, technical sponsor. Fifteen limited edition pieces will be auctioned on the MatchWornShirt platform: part of the proceeds will be donated to AFMA Genova APS, an association that supports Alzheimer's patients and their families.

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