FTC - Federal Trade Commission

09/29/2025 | Press release | Distributed by Public on 09/29/2025 18:53

Iconic Hearts Holdings, Inc., U.S. v. - The FTC is taking action against the operator of the Sendit anonymous messaging app for unlawfully collecting personal data from[...]

Tags:

  • Consumer Protection
  • Bureau of Consumer Protection
  • Children's Online Privacy Protection Act (COPPA)
  • Privacy and Security
  • Children's Privacy
Last Updated
September 29, 2025
Case Status
Pending
UNITED STATES OF AMERICA, Plaintiff v. ICONIC HEARTS HOLDINGS, INC., a corporation; and HUNTER RICE, individually and as an officer of ICONIC HEARTS HOLDINGS, INC.
FTC Matter/File Number
232 3029
Enforcement Type
Civil Penalties
Federal Injunctions
Federal Court
Central District of California

Case Summary

The FTC is taking action against the operator of the Sendit anonymous messaging app for unlawfully collecting personal data from children, misleading users by sending messages from fake "people," and tricking consumers into purchasing paid subscriptions by falsely promising to reveal the senders of anonymous messages.

Case Timeline

September 29, 2025

PRESS RELEASE: FTC Investigation Leads to Lawsuit Alleging Sendit App and its CEO Unlawfully Collected Personal Data from Children, Deceived Users About Messages, Subscription Memberships

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