Barnes & Noble Opens New Store in Brea10/29/2025

Author Holly Goldberg Sloan to Host Ribbon-Cutting Ceremony and Book Signing at the Grand Opening at 10AM on Wednesday, November 5^th, 2025

Brea, CA - October 29, 2025 -Barnes & Noble is thrilled to announce the opening of its new Brea, CA bookstore on Wednesday, November 5^th.

The new Barnes & Noble will offer over 15,000 square feet of books, toys, games, magazines, gift items and more. The new Brea, CA Barnes & Noble is located in Brea Plaza (439 S Associated Rd, Brea, CA 92821) in the former Carter's space, near Starbucks.

The new Barnes & Noble bookstore will officially open to the public at 10AM PT on Wednesday the 5^th, with New York Times bestselling author Holly Goldberg Sloan cutting the ribbon and signing copies of her books, including her latest release, Finding Lost.

Customers who visit the new Brea Barnes & Noble for the grand opening will have access to exclusive deals, like $50 off of any NOOK device. Customers can also save 40% on all DVD, Blu-ray, and 4k Ultra HD movies.

Barnes & Noble Premium and Rewards Members will receive a free reusable tote bag, and will earn double stamps on all purchases made at the grand opening. Readers who are not yet Members are encouraged to sign up and start earning stamps and rewards right away.

"In the past, Brea has played host to up to five different bookstores at the same time," said James Daunt, CEO of Barnes & Noble. "Sadly, over the years all have closed, leaving the readers of Brea without. We are very pleased to bring this beautiful new Barnes & Noble to Brea, and our experienced local booksellers are eager to welcome the community into their brand-new Brea Barnes & Noble."

Barnes & Noble is enjoying a period of tremendous growth as the strategy to hand control of each bookstore to its local booksellers has proven so successful. The bookseller is experiencing strong sales in its existing stores and has been opening many new stores after more than 15 years of declining store numbers. In 2024, Barnes & Noble opened more new bookstores in a single year than it had in the whole decade from 2009 to 2019. The bookseller expects to open over 60 new bookstores in 2025.

The Brea location is one of four new Barnes & Noble bookstores set to open in California in November, and one of 14 nationally, alongside stores opening in Colorado, Florida, Michigan, Ohio, Pennsylvania and Texas. Each grand opening has drawn enthusiastic crowds that wrap around the building, filling the store as the ribbon is cut.

The design of the Brea store showcases the ambition of Barnes & Noble to create exceptional local bookstores that marry the best traditions of independent bookselling with the resources of the historic chain. The new Brea Barnes & Noble will cover over 15,000 square feet and carry all the best books, as well as a wide range of toys, games and the usual paper and gifting items found at Barnes & Noble.

"I'm excited to bring a new Barnes & Noble to the Brea community," said Store Manager Evonne Drummond, Barnes & Noble bookseller of 25 years. "I invite all to turn the page to a new chapter and discover your next favorite read with us in the Brea Plaza!"

Customers can discover more about upcoming events and news by following @bnbreaca on social media.

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