American Express Adds Lew lululemon, ŌURA and Calm Benefits to The Platinum Card

Three new wellness-related benefits give Platinum Cardmembers up to £350 of additional annual value

LONDON - American Express has added three new wellness-related benefits to The Platinum Card®, giving UK Cardmembers access to up to £350 in additional value each year, through partnerships with lululemon, ŌURA and Calm.

Caroline Bouvet, Vice President, American Express, said: "We know that wellness is a topic our Platinum Cardmembers increasingly care about, and lululemon, ŌURA and Calm are brands that have built strong followings by making movement, health and wellbeing more relevant to everyday life. We're delighted to introduce these brands to the Platinum Card, expanding our existing range of benefits and giving Cardmembers new ways to make the most of their Membership."

What are the new Platinum Card benefits?

With almost 6 in 10 Brits (59%) saying they are prioritising their health and wellbeing more than they did a year ago¹, eligible American Express Platinum Cardmembers can, once enrolled, access the following new benefits:

Lululemon

Founded in Vancouver in 1998, lululemon has grown from its yoga roots into a globally recognised performance apparel brand, known for technical innovation, design and community.

• Spend £150 or more in one or more transactions at participating lululemon location(s) or online to receive £75 back, once every six months.
• This benefit is available to Primary Platinum Cardmembers. Terms, Conditions and Exclusions Apply. Learn more.

ŌURA

Founded in Finland in 2013, ŌURA has become a leading name in wearable health technology, combining science, technology and jewellery-like design in its smart ring to provide personalised insights across sleep, activity, stress and recovery.

• Spend £300 or more in one eligible transaction online to receive £150 back once each calendar year.
• This benefit is available to Primary Platinum Cardmembers. Terms, Conditions and Exclusions Apply. Learn more.

Calm

Calm has grown into one of the world's best-known mental wellness brands, bringing sleep, meditation and relaxation into everyday life through guided meditations, music and its signature Sleep Stories via its app.

• A complimentary subscription to Calm Premium, worth £49.99 annually, for Primary and Supplementary Platinum Cardmembers.
• This benefit is also available to Primary and Supplementary Business Platinum Cardmembers. Terms, Conditions and Exclusions Apply. Learn more.

Cardmembers can find details of these benefits through their American Express Online Account or the American Express® App, where enrolment and benefit activation information is available.

What are the benefits of The Platinum Card®?

The Platinum Card® offers Cardmembers a wide range of benefits across travel, dining and lifestyle, including up to £400 in a Global Dining Statement Credit, complimentary access to more than 1,550 airport lounges, including The Centurion Lounge® and Priority Pass™, and benefits such as early check-in and late check-out with Fine Hotels + Resorts and The Hotel Collection when booked through American Express Travel. The Card offers its Cardmembers more over £3,000 in potential value through its benefits (subject to individual usage, eligibility and applicable terms).

The Platinum Card® Representative 685.3% APR (variable), including an annual fee of £650. Purchase Rate 29.1% (variable). Assumed Credit Limit £1,200. Terms and conditions apply. 18+. Subject to approval.

Visit American Express for more information about the wellness benefits available to UK American Express Platinum Cardmembers.

ABOUT THE RESEARCH

¹The research was conducted by Censuswide, among a sample of 2001 UK Respondents (nat rep 18+). The data was collected between 07.10.2026 - 09.10.2026. Censuswide is a member of the Market Research Society (MRS) and the British Polling Council (BPC), and a signatory of the Global Data Quality Pledge. We adhere to the MRS Code of Conduct and ESOMAR principles

The Platinum Card®

Representative 685.3% APR (variable). Purchase Rate 29.1% (variable). Assumed Credit Limit £1,200. An annual fee of £650 applies. 18+. Subject to approval. Dining credit enrolment required. Up to £200 in the UK and £200 abroad annually. Selected restaurants only. The Fine Hotels + Resorts (FHR) programme and The Hotel Collection benefits are available for new bookings made through Platinum Travel Services or American Express Travel Online. The Hotel Collection requires a minimum two-night stay. Credit use varies by property. Room upgrade and early check-in are subject to availability. Certain room categories are not eligible for upgrade. Terms and conditions apply. For full terms and conditions, please visit the website.

ABOUT AMERICAN EXPRESS

American Express (NYSE: AXP) is a global payments and premium lifestyle brand powered by technology. Our colleagues around the world back our customers with differentiated products, services, and experiences that enrich lives and build business success.

Founded in 1850 and headquartered in New York, American Express' brand is built on trust, security, service, and a rich history of delivering innovation and Membership value for our customers. We seek to provide the world's best customer experience every day to a broad range of consumers, small and medium-sized businesses, and large corporations, and we build and manage relationships with millions of merchants across our global network.

For more information about American Express, visit americanexpress.com, americanexpress.com/en-us/newsroom/, and ir.americanexpress.com.

ABOUT ŌURA

ŌURA is a health intelligence platform designed to transform how people understand and manage their health in everyday life. Oura's platform is anchored by Oura Ring, the world's leading smart ring that helps you live healthier, longer. Oura supports millions of members worldwide across sleep, activity, stress, readiness, women's health, metabolic health, and heart health. Scientifically validated against medical gold standards, the lightweight Oura Ring tracks 50+ health metrics continuously, empowering both individuals and thousands of research teams, healthcare providers, sports teams, and organizations. Trusted by an ecosystem of more than 1,200 partners, Oura is advancing the future of preventative health with privacy and security at the forefront.

Founded in Finland in 2013, Oura is headquartered in San Francisco with E.U. headquarters in Oulu, Finland.

Oura Ring is not a medical device and is not intended to diagnose, treat, cure, monitor, or prevent medical conditions or illnesses.

ABOUT CALM

Calm is a leading mental wellness company on a mission to make the world happier and healthier. Known for its flagship consumer app-ranked #1 in its category with over 180 million downloads and availability in 10 languages across nearly 190 countries-Calm helps people sleep better, stress less, and live more mindfully through content and resources from experts and beloved celebrity voices. Building on this foundation, Calm has created a broader portfolio including Calm Health, a digital mental health solution offered through employers, health plans and providers to expand access to mental health and sleep support, boost benefits engagement, and drive positive health outcomes. Today, Calm supports more than 100K organizations and reaches over 42 million covered lives through Calm Health. Calm has been recognized as a TIME100 Most Influential Company and one of Fast Company's Brands That Matter. Learn more at calm.com.

MEDIA CONTACTS

American Express
Anna Bridle, [email protected]

Four Agency Worldwide on behalf of American Express
Lucy Pennington, [email protected]

FREQUENTLY ASKED QUESTIONS

What are the main benefits of an American Express Platinum Card?

The American Express Platinum Card offers a range of travel, dining and lifestyle benefits. These include up to £400 in Global Dining Statement Credit, access to more than 1,550 airport lounges, hotel benefits, Membership Rewards points and new wellness benefits with lululemon, ŌURA and Calm. The Card offers its Cardmembers over £3,000 in potential value through its benefits (subject to individual usage, eligibility and applicable terms). Terms and conditions apply.

Who is eligible for an American Express Platinum Card?

Applicants must be aged 18 or over, have a permanent UK home address and a current UK bank or building society account, have no history of bad debt and earn at least £35,000 a year. Applications are subject to approval.

How much does an American Express Platinum Card cost?

The American Express Platinum Card has an annual fee of £650.

How do I earn rewards on an American Express Platinum Card?

Platinum Cardmembers earn one Membership Rewards point for every full £1 of eligible spend. Points can be redeemed for a range of rewards, including travel and shopping. Terms and conditions apply.

What are the new wellness benefits on the American Express Platinum Card?

The Platinum Card now includes new benefits with lululemon, Oura and Calm, offering eligible Cardmembers statement credits on qualifying spend on activewear and wellness technology, plus an annual Calm Premium subscription. Terms, conditions and eligibility apply.