SurveyMonkey launches automated SMS survey invites directly from Salesforce

SurveyMonkey today announced the general availability of automated SMS survey invites within its Salesforce integration, available on AppExchange. This update allows CX and support teams to automatically send personalized survey invites by text message when key events happen in Salesforce, such as closing a support case or completing a transaction.

"Customer insight is only useful if it's captured in the moment," said Cormac Kelly, vice president, customer success at SurveyMonkey. "By connecting SurveyMonkey's feedback platform with Salesforce's customer data, we're removing manual work and helping teams reach customers on their most interactive channel: mobile. This shift ensures feedback isn't just a lagging report, but a real-time signal that allows teams to act while the experience is still top-of-mind."