Twilley Academy of Sales announces partnership with Nucor Vulcraft

Twilley Academy of Sales announces partnership with Nucor Vulcraft

GREENVILLE, N.C. (08/12/2025) - The Twilley Academy of Sales at East Carolina University has partnered with Nucor Vulcraft to advance sales education and experiential learning opportunities for students in ECU's nationally recognized sales program.

As the latest partner to join the Twilley Academy of Sales, Vulcraft will support the academy's mission through real-world engagement and career development opportunities. The company will provide internships, access to mentoring and field-learning experiences, and opportunities for full-time sales roles, further bridging the gap between classroom knowledge and professional success.

"This partnership reflects our shared commitment to preparing the next generation of sales leaders," said Dr. Michael Rodriguez, Twilley Fellow. "Vulcraft's investment in our students not only strengthens our program but provides meaningful pathways into the workforce."

The Twilley Academy of Sales is housed in ECU's College of Business and serves as a hub for sales education, research and industry collaboration. With over a dozen active corporate partners, the program continues to expand its reach and impact across the region and beyond.

Vulcraft, part of Nucor Corporation, is the largest steel and steel products producer in North America and brings decades of sales excellence and innovation to the collaboration. By partnering with ECU, Vulcraft continues its tradition of community involvement and talent development, aligning with its core values of teamwork, leadership and performance.

"ECU's Twilley Academy of Sales is cultivating future sales professionals with the skills and mindset needed in today's competitive environment," said Charlie Swanson, sales manager at Vulcraft South Carolina. "We're excited to support that mission and welcome ECU students into our growing team."

For more information about the academy or to become a partner, visit the academy's website.

Contact: Dr. Michael Rodriguez, 252-737-2331, [email protected]

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