Arrow Electronics Launches Cloud Amplification Program in EMEA to Support Cloud Business Growth

PARIS, France--Global technology provider Arrow Electronics has launched a new Cloud Amplification Program (CAP) designed to help channel partners accelerate their cloud business. The program offers a comprehensive assessment of a reseller's current cloud maturity and provides tailored recommendations to support cloud growth.

The program is vendor-agnostic, allowing resellers to adopt cloud solutions from a variety of providers, enabling them to meet the needs of diverse end-user environments.

CAP condenses multiple cloud discussions into a single, in-depth assessment, providing insights into cloud readiness and future opportunities that align with channel partner goals. By focusing on public and hybrid cloud solutions, CAP empowers resellers to expand their cloud capabilities, differentiate themselves from competitors, and capture new revenue streams.

"The cloud market continues to grow at an incredible pace. With projected global public cloud spending expected to exceed $1 trillion by 2027, cloud computing is predicted to become a business necessity by 2028*. Arrow's Cloud Amplification Program helps ensure that channel partners have the tools and guidance they need to capitalize," said Marco D'Angelo, director of cloud in EMEA at Arrow's enterprise computing solutions business.

CAP is a unique framework that combines a reseller's specific needs with Arrow's deep industry knowledge. This tailored approach results in a customised plan designed to accelerate a reseller's cloud business, foster long-term growth, and unlock new revenue streams. Resellers who commit to this program will enhance their cloud maturity and capabilities, equipping them to meet the evolving demands of the cloud market and their customers.

The program follows a five-stage journey, beginning with an initial capability review, followed by persona creation, goal alignment, and a personalized delivery plan. Arrow provides continuous support throughout the journey, tracking progress and helping resellers stay on course to achieve their cloud objectives.

Benefits of the program include:

• Free Cloud Maturity Assessment: A detailed analysis of a reseller's cloud maturity level.

• Tailored Deliverables: Personalized assets and guidance to upskill resellers in market-leading cloud solutions.

• Ongoing Support: Arrow's dedicated cloud team provides continuous engagement to support resellers' long-term cloud goals.

The program can be accessed through this webpage and via Arrow's cloud delivery and management platform, ArrowSphere Cloud.

*$1 trillion: Gartner, Forecast: Public Cloud Services, Worldwide, 2021-2027, 3Q23 Update , 2023
Business necessity: Gartner, Cloud Computing in 2028: From Technology to Business Necessity , 2023