#VisitMenlo campaign supports local business activity for the Big Game

#VisitMenlo campaign supports local business activity for the Big Game

Published on January 26, 2026

Join the City of Menlo Park in promoting your business to visitors coming to the region for the Big Game through the #VisitMenlo social media campaign. To support business activity, the City is using social media to promote all the great things we have here in Menlo Park - from downtown, to great and scenic outdoor activities, to easy and accessible transportation. Follow #VisitMenlo on our social media channels and tag us in your outreach at City of Menlo Park on Facebook, @CityofMenloPark on Instagram and X. We love these opportunities to showcase all the exciting, welcoming things here in Menlo Park!

Tips for your marketing:
As you're doing your marketing and promoting your business, keep in mind the following Do's and Don'ts based on the 2026 Bay Area Public Screening Playbook.

Do:

• Use generic language such as Big Game, Championship Game, Football Fan Fest or Football Championship
• Lean into football-themed promotions using general terms
• Use generic imagery (footballs, fields, trophies, team colors - no logos)
• Follow broadcast rules, including using appropriate commercial TV packages for large or multiple screens
• Confirm screening rights with your TV provider if unsure

Don't:

• Use NFL trademarks, including "Super Bowl," "Super Bowl LX," team names, or team logos
• Imply official affiliation ("NFL-sponsored," "official watch party," "official team event")
• Use personal streaming services for public screenings (YouTube TV, Hulu, Peacock, etc.)
• Host large-scale fan events that resemble ticketed or festival-style activations

The NFL has indicated that trademark enforcement is active and will take place in our region. Violations can result in takedown requests, cease-and-desist letters, or fines.

Stay tuned for more information on ways we're promoting upcoming sporting events here in Menlo Park. As always, we appreciate the valuable contribution our local businesses make to the Menlo Park community.

• Business and economy