Discover the Future of Retail with Dell Technologies at NRF25

The retail industry is at a pivotal moment, with businesses increasingly leveraging technology to adapt, evolve, and thrive in a fast-changing landscape. At the upcoming NRF 2025 Retail's Big Show (January 12-14, Javits Center, NYC), Dell Technologies is excited to showcase innovative solutions that empower retailers to deliver exceptional customer experiences, optimize operations, and remain competitive.

Join us as we explore groundbreaking retail solutions, cutting-edge technology, and best-in-class AI applications designed to shape the future of the industry.

Step Into the Future of Retail at Booth #5721

Stop by Booth #5721, where Dell Technologies will feature an interactive showcase of solutions that are transforming the industry, including:

• Revolutionizing Customer Experiences with AI
  Learn how artificial intelligence is reshaping customer journeys both online and in-store. From conversational AI to personalized shopping assistants, we'll demonstrate how AI can elevate customer satisfaction and loyalty.

• Enhancing Security Through Computer Vision
  Discover how our pioneering computer vision technology detects shrink, enhances safety, and ensures smooth, secure operations across your stores.

• Powering Smart Retail with Edge Operations
  Learn how Dell NativeEdge empowers retailers to easily deploy, manage and scale AI applications across their retail store fleet. From your POS to digital signs, to smart sensors to edge servers, discover how Dell can keep your business on the cutting edge.

• Unlocking Insights with Data-Driven Strategies
  Tap into the power of data analytics to make more informed decisions. See how our AI-powered tools transform raw data into actionable insights that drive growth and efficiency.

Our experts will be on-site to answer your questions and guide you through the innovative ways Dell Technologies and our partners are delivering real-world value to retailers like you.

Big Ideas Session - AI in Action with Lowe's, NVIDIA & Dell

Don't miss the Big Ideas Session on Monday, January 13th, from 9:15 AM - 10:00 AM (Stage 5, Level 3). Presented by thought leaders Randy Lack from Dell Technologies, Azita Martin, Vice President of Retail and CPG at NVIDIA, and Seemantini Godbole from Lowe's, this session explores how Lowe's is leveraging AI to reimagine retail, including to:

• Create digital twins of its stores, combined with planograms to optimize merchandising
• Create an Associate Sales Advisor using generative AI to ensure store associates deliver the best in-store customer shopping experiences.
• Use computer vision to prevent shrink and speed up the customer checkout experience.

This session is a must-attend for retail leaders looking to understand how cutting-edge AI can drive agility, efficiency, and growth. Explore session details here.

Unmissable Demos at the Dell Technologies Booth

We've worked with NVIDIA and ServiceNow to bring you state-of-the-art demos that highlight the vast potential of artificial intelligence in retail. Here's what you can look forward to at Booth #5721:

• Dell AI Factory with NVIDIA
  Accelerate your business with the industry's first end-to-end enterprise AI solution, designed to simplify and accelerate AI adoption within organizations. This comprehensive solution spanning AI infrastructure, AI Software and models, plus implementation service can speed up time to first token by up to 7x vs doing it yourself.¹ Learn more.

• NVIDIA Omniverse and Digital Twins
  Develop physically based digital twins and industrial AI applications with the NVIDIA Omniverse platform to enhance processes, environments, and operational strategies. Learn more.

• ServiceNow Smart Operations on NativeEdge
  Streamline retail store operations by connecting in-store detections to retail actions. Extract new insights by surfacing in-store analytics and improve store security and safety by triggering real- time responses.

• Retail Shopping Advisor
  Discover how large language models enable personalized and conversational shopping experiences. Learn more.

Why NRF25 Matters

NRF25 is more than just a conference; it's the epicenter of innovation and collaboration for retail leaders worldwide. With 175+ sessions, 1,000+ exhibitors, and countless opportunities for meaningful connections, this event delivers actionable insights, inspiration, and strategies to reshape the future of retail.

For Dell Technologies, NRF25 is an invaluable opportunity to connect with and support businesses looking to redefine the retail experience. We'll showcase our expertise in AI, computer vision, and transformative technology solutions. Most importantly, NRF25 enables us to listen, learn, and collaborate with retail leaders as they chart their path forward.

Empowering Retail Evolution Together

Retail success is no longer just about meeting customer expectations; it's about exceeding them in every interaction. At Dell Technologies, we're committed to helping retailers leverage cutting-edge technology to achieve that. Whether you're optimizing operations, adapting to market demands, or enhancing in-store experiences, we're here to empower your transformation.

Visit us at Booth #5721 to see how our solutions can unlock the potential of your business. Don't forget to attend the Big Ideas Session on January 13th to hear from industry leaders about AI in action.

Plus, join us the evening before for Retail Reimagined: An Evening Networking Event on January 12, 2025, from 5:30 PM-7:30 PM (ET). Hosted by Dell, AMD, and Intel, this unforgettable event features delicious bites, signature cocktails, exciting giveaways, and the chance to connect with industry peers. Relax and enjoy the elegant ambiance of Chez Zou Cocktail Lounge, just a short walk from the Javits Center.

Reserve your spot now and add your name to the guest list!

Want to go deeper? Request a meeting with one of our subject matter experts. Together, we can transform challenges into opportunities and move your business into the future of retail. Request a meeting today

See you at NRF25!

¹ Estimate based on Dell analysis in May 2024 comparing time to setup a 2-node Kubernetes cluster for a general-purpose LLM using automated scripts vs deploying a common design manually. Setup time includes base installation only. Actual setup time will vary depending on solution configuration

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